We touched on this topic in one of our previous articles: offering your customers personalized reusable bags creates an additional communication tool to increase the visibility of your brand. It’s a marketing strategy that will benefit your business in the long run!
A marketing tool
This promotional tool has a long-term effect, directly and subconsciously impacting everyone who sees the bag used by your customers during their shopping trips or worn in public places. It also improves the environmental perception of your company.
Reusable bags are used by consumers, on average, over a hundred times for at least a 4-year period, whereas plastic bags are discarded after a single use!
Personalized bags have the effect of increasing your traffic, customer satisfaction, and their relationship with your company.
Creating your customized bags
Your personalized bag should be designed based on your company’s values, as it creates a direct connection with the consumer. Moreover, if you manage to represent your way of thinking through your personalized bags: Add your company name, your logo, an attractive pattern, and be original!
This way, you’ll stand out from your competitors by capturing the attention of others in the daily life of the person carrying your bag. Additionally, if your design is attractive, your customers will be more likely to share it on social media and use it in their daily lives.
Options for customized bags
At EDR Packaging, we offer several high-quality options for custom bags:
Discover all your possibilities in the “Our custom bags and products” section of our website and get a free quote.
In Summary
Personalized reusable bags will help you acquire and retain customers. It’s a marketing tool that will benefit your business in the long term and shouldn’t be overlooked, especially with the implementation of the ban on many single-use plastics by the end of 2025. Incorporate these good practices into your business now.
Contact one of our experts in customizable packaging to help you choose the best option to differentiate your brand with a turnkey service. We can even assist you with the graphic design of your bag!
